Slate of Swan was recently awarded Best CSR Report - Creative Design and Communication 2024
BRC Manuscript Mission Brochure
The “Manuscript Mission” brochure by Slate of Swan for the Bhaktivedanta Research Center (BRC) highlights BRC’s dedication to preserving ancient manuscripts. Designed to connect with stakeholders and support CSR fundraising, the brochure uses impactful photography and clear, minimalist copy. Each page reflects BRC’s preservation efforts, with visuals and concise text that resonate deeply.
Through Slate of Swan’s thoughtful design, the brochure shares BRC’s vision and commitment to safeguarding India’s literary heritage.
Dive Into the Report’s Impact Design and Communication
Slate of Swan's design for theBRC Manuscript Mission Brochure leverages a blend of contemporary design principles to create a visually engaging and informative document.
Showcasing Preservation Through Photography
The brochure designed by Slate of Swan for the Bhaktivedanta Research Center (BRC) captures the essence of BRC’s mission to preserve ancient manuscripts. Slate of Swan began by documenting BRC’s recovery and restoration sites, photographing the intricate processes involved in cleaning, scanning, and conserving fragile manuscripts. The libraries housing these treasures, where thousands of rare books and manuscripts are displayed, were also visually captured to highlight the depth of BRC’s collection.
Minimalist Copy, Powerful Visuals
In line with BRC’s vision, Slate of Swan copywriters created concise, minimalist content, ensuring the photography and design were at the forefront. The brochure’s copy was thoughtfully crafted to enhance the reader’s experience without overshadowing the visuals, letting the photographs and design elements convey the story of BRC’s preservation efforts.
Slate of Swan designers developed a unique color palette, inspired by the wear and tear inherent to ancient manuscripts, visually reflecting the passage of time. The layout balances large, immersive photographs with small, well-designed snippets of information, making the content engaging and easy to navigate. The design ensures that readers leave with a clear understanding of the importance of BRC’s work and the stories these manuscripts hold.
Slate of Swan’s research team collaborated closely with BRC to quantify its goals and formulate a Vision 2030 document. This vision, included within the brochure, outlines BRC’s roadmap for expanding manuscript preservation efforts, educating scholars, and promoting public awareness of India’s rich literary heritage.
Slate of Swan’s expertise in impact communication shines through in the final product, blending copywriting, photography, research, and design into a seamless narrative. The “Manuscript Mission” brochure not only tells the story of BRC’s efforts to conserve Indian heritage but also showcases the synergy between content and design in delivering a compelling message.
Turn the Pages of Our BRC Manuscript Mission Brochure!
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